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hand-drawn animation
Water
Water is commonly regarded as an essential life element. It's already a cliche to praise and portray water's natural and physical format. So here I would like to experiment with more abstract forms of water. In other words, instead of stepping into natural water, I explore other elements that resemble the fluidity and velocity of water from an analogic perspective. The span of time, the journey of life, and the way people navigate themselves in society bear resemblance with how water flows forward.
YouTube content series
02
Anatomy of Game Marketing
“Anatomy of Game Marketing” is a video content series that dissects marketing practices in the video game industry. I created this series to bridge the information gap by providing a comprehensive review of game marketing strategies through insightful case studies. By drawing on real-world examples such as Tears of the Kingdom and Love and Deepspace, I aimed to offer viewers a deeper understanding of the tactics employed by game companies and their impact on overall success. Through a combination of voice-over narration and carefully curated game footage, viewers gain valuable insights into the evolving landscape of video game marketing and the factors that contribute to a game's commercial viability.